Topics in this issue:
- eBay news – New shop layout.
- Size does matter after all.
- eBay spoof.
- Ask Molly – Is there a replacement for Turbo Lister?
Hello and welcome to this week’s edition of The eBay UK Bulletin.
Just a few more feedbacks until 50,000, I thought I might have made it by now, things must be slow.
The uphill struggle wasn’t helped by the lovely lady who gave Molly a neutral for a lost item. I still can’t believe that poor feedback is left for an item lost in the post if a full refund is given. I do however take some comfort from the fact that she is now blocked and as I intend to be the cheapest seller in the markets I target she will never be able to take advantage of the best eBay deals.
With the 300th edition of this bulletin due next week I would like to invite thoughts from you the reader; have your say and if you have been with me since the start… you need to get out more.
In this bulletin: one of the worst ever spoofs and my thoughts on the new shop layout.
[For admin details for this newsletter, please scroll down to the end.]
1. EBAY NEWS – NEW SHOP LAYOUT
Have you seen the new shop layouts, maybe you have even been ‘upgraded’ as part of the trial period. If so what do you think? Two of my shops have been changed and I am not a fan at all.
For one thing I don’t like change, why mess about with the shop format when there are bigger problems to be sorted such as the search boxes that ‘grey out’ halfway through typing your requirements? The other pain is that I use the shop to manage inventory and previously used the expanded category list to find the item I need. This has now been replaced with a drop down menu making the process a lot longer. The more time I spend updating inventory the less new items I can list, which ultimately leads to fewer fees for eBay – a bit of an own goal.
Also the shop logo is now the wrong size and the shop description space has been reduced in size. The number of characters shown has been reduced to 144 meaning that to read the complete shop description you need to click a ‘read more’ link. This defeats the whole point of the exercise. The older shop format allows 196 characters which most sellers will have filled with a key message.
The stores eBay are targeting are those that don’t have any custom promotion boxes, custom headers, or custom pages, thankfully the Mollybol shop has lots of customisation so they left it alone.
The trial is to last for four weeks and we are about halfway through, can’t wait for the end.
2. SIZE DOES MATTER AFTER ALL?
It is time to check your picture quality ahead of the May deadline for having super pics.
In line with other listing formats ‘Good ‘Til Cancelled’ listings will also be required to meet the new picture standards. The problem comes as if these listings don’t meet the new picture standards, they will not be automatically renewed.
You must ensure that you have:
- At least one picture for all listings.
- No borders or graffiti on pictures.
- For used items, catalogue pictures can’t be used as the primary picture. This doesn’t apply to refurbished items for which you can use stock pictures.
- The longest side of all your pictures must be at least 500 pixels.
eBay recommends a picture size of 1600 pixels on the longest side. This helps to make sure the zoom and enlarge features can be used. eBay also suggest that you don’t compress the picture before uploading it to the site and each picture file size is 7MB or less. Personally I just have my camera on the factory setting, click and load, and it works for me.
It will be interesting to see how eBay spot those pictures with slogans and graffiti as there still seem to be quite a few out there.
For a little more help with pictures put the kettle on and settle down with this video.
3. EBAY SPOOF
Quite a few eBay spoofs sent in this week so I was a little spoilt for choice. This one actually popped up in my inbox and I include it not because it is particularly clever, in fact the opposite when you read where they leave, I mean live.
It is your item still for sale? .
i want to buy it , i am cash buyer
Thank you, and i will wait for your answer asap.i am leave at 2 miles from you
Reply in your email program or through My Messages
Item Id: 2513324030
Order Id: 251332403040-1319952177015
End time: 30-Jan-14 15:53:28 GMT
100.0% Positive Feedback
Member since 27-Oct-09 in United Kingdom
Location: Isle of Man, United Kingdom
Buyer email address: email@example.com
Listing Status: This message was sent while the listing was active.
It should not pose too much of a problem unless you happen to live on the Isle of Man. Why didn’t they choose London or Birmingham?
4. ASK MOLLY – IS THERE A REPLACEMENT FOR TURBO LISTER?
“I use turbo lister when selling my things on eBay. Now I have changed my computer to a Mac and it won’t let me use Turbo lister any more. Is there anything else that you could recommend for me to use?”
Unfortunately Turbo Lister is a Windows only program, it is possible to run Windows on a Mac but you do need an O-level in being clever.
There is a program called GarageSale which does the same job as TL.
I have not used it myself and would be interested to know if any readers have tried it and any pointers you may have.
I still use the bog standard ‘List Your Item’ (LYI) form but do only have an inventory of 200 or so and as everything is in ‘good ’til cancelled’ format the time spent listing is not that great.
If you have a question about eBay or home working in general, please send it to me at the usual address. I will reply personally to every email I receive and, remember, there are FREE copies of my book available for the best questions, tips or stories.
– END NOTE –
That’s all for this week. Check out Harriman Intelligence for the latest news from Molly HQ.
I suppose it had to happen in time given the increased competition and general lack of money in the UK. Prices are being driven down which is great news for buyers but not so good for Molly’s margins.
My average sale price per item for cosmetics is now £7.09, down from over £11 a year ago. In contrast the average sale price for toys and DIY has remained steady at £8.70 or so for the whole of the last year.
For turnover cosmetics are great but for those extra cappuccinos you can’t go wrong with an old radiator valve or bag of Lego.
Author of the bestselling title, The eBay Business Handbook – available direct from the publisher Harriman House.
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The eBay UK Bulletin is an independent newsletter and is not approved or endorsed by eBay UK.
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